the goals
Creative lead on the annual catalogs, tradeshow booths, sell sheets, brochures, and email campaigns.
skills acquired
• License regulations (understanding the nuanced rules and where/when to include the TM/R symbol)
• Leadership
tools & apps
Photoshop, Slack, InDesign, Illustrator, and Asana
the tasks
Tradeshow booths, email marketing, catalogs, sell sheets, social media graphics, photo editing, and brochures.
the results
Bumkins was fairly disorganized when I got there, so I was able to organize their internal files, create master pages for their catalogs, educated their other designers on Adobe products, and left them with a sales brochure to use at expos.
